9 Must-Have Ingredients That Will Make your Blog Post Stand Out

Each day, an average of 92,000 articles are posted on the web. Big publishers, such as The Huffington Post, Forbes, BuzzFeed are ahead of the game. For reference: The Huffington Post produces at least 1,200 pieces of content a day, and Forbes produces 400 (with 1,000 contributors). At the same time, WordPress users produce about[…]

5 Examples of Event Tracking Codes in Classic Google Analytics

5 Examples of Event Tracking Codes in Classic Google Analytics

Last week I explained how Google Analytics Event tracking works and we had a close look at the Event tracking code structure (for ga.js). We saw that, the most most often Event Tracking is used to see how many times people click on a certain element on your site, such as a button or a banner.[…]

How to Set Up Event Tracking in Classic Google Analytics

Google Analytics Event Tracking is a valuable addition to measure website performance. It enables you to to track users’ interactions with different elements on your website, that Google Analytics would not normally be able to track; for example: button clicks, banner clicks, PDF downloads etc. To enable event tracking in Google Analytics, you’ll need to[…]

Anatomy of the Event Tracking Code

Google Analytics Event tracking is a very useful feature that allows you to track users’ interactions with different elements on your website, that Google Analytics would not normally be able to track. Most often, it is used to track clicks on buttons, video player, submission forms, but it can also be used for many more[…]

How to Contact a Website Owner Using the WHOIS Register?

Let’s say you found an interesting website with which you would like to make a partnership or to do a link exchange. Or maybe you found a website which uses your photos without mention their source. You decided to contact the webmaster but there’s no contact information, no links to social media accounts, nor a[…]

How to Setup Custom Campaigns in Google Analytics in 5 steps

Last week we discussed how to use Google Analytics Custom Campaigns to track the performance of specific marketing initiatives. In this week’s post we’ll see how exactly to setup custom campaign tracking in Google Analytics. In this post you’ll see how easy is to use Custom Campaigns and you’ll get some ideas about what type[…]

What’s the Difference Between Dynamic and Static URLs? Which is Better for SEO?

From an SEO perspective there are two types of URLs: static URLs and dynamic URLs. And a lot has been said about their importance for SEO. But some people still get confused by these terms and don’t really understand why static and dynamic URLs are treated in a different way. This article represents a general[…]

Which First-party Cookies are Set by Google Analytics?

As mentioned in my previous article the cookies that GA will sets and uses to track website usage data depend on the JavaScript library that the tracking pixel use. Google Analytics supports three types of JavaScript libraries: ga.js (used in Classic Google Analytics) analytics.js(used in Universal Google Analytics) urchin.js (the oldest version of GA tracking[…]

What’s the Difference Between a Page View and a Unique Page View in Google Analytics

Some people who are not very experienced with Google Analytics may get confused between two similar metrics displayed in Site Statistics: a Page View and a Unique page view. The confusion is even bigger when you build custom reports with these metrics. I hope that this short post will clarify the definitions and the main[…]