8 Tips to Create Great Landing Page Copy

8 Tips to Create Great Landing Page Copy

To build a quality landing page you mainly need help from 3 people: web designer, web developer and COPY WRITER. Unfortunately, very often site owners oversee the importance of the copy writer and prefer to write content by themselves or to delegate this task to someone from the company. But crafting copy for a landing[…]

9 Must-Have Ingredients That Will Make your Blog Post Stand Out

9 Must-Have Ingredients That Will Make your Blog Post Stand Out

Each day, an average of 92,000 articles are posted on the web. Big publishers, such as The Huffington Post, Forbes, BuzzFeed are ahead of the game. For reference: The Huffington Post produces at least 1,200 pieces of content a day, and Forbes produces 400 (with 1,000 contributors). At the same time, WordPress users produce about[…]

5 Examples of Event Tracking Codes in Classic Google Analytics

5 Examples of Event Tracking Codes in Classic Google Analytics

Last week I explained how Google Analytics Event tracking works and we had a close look at the Event tracking code structure (for ga.js). We saw that, the most most often Event Tracking is used to see how many times people click on a certain element on your site, such as a button or a banner.[…]