8 Tips to Create Great Landing Page Copy

8 Tips to Create Great Landing Page Copy

To build a quality landing page you mainly need help from 3 people: web designer, web developer and COPY WRITER. Unfortunately, very often site owners oversee the importance of the copy writer and prefer to write content by themselves or to delegate this task to someone from the company. But crafting copy for a landing Read more about 8 Tips to Create Great Landing Page Copy[…]

Another 10 Blog Post Ideas for your Company Blog

Another 10 Blog Post Ideas for your Company Blog

Last week I wrote about 10 ideas for blog articles to support your content marketing strategy. In this post I’m giving you another 10 ideas for blog posts that you could use when you run out of inspiration for your business blog. 1. Company news There’s a lot of options when it comes to company Read more about Another 10 Blog Post Ideas for your Company Blog[…]

10 Blog Post Ideas for your Company Blog

10 Blog Post Ideas for your Company Blog

If you’ve recently started your first business blog, you may soon discover that writing a corporate blog is not so easy as it may seems: You should carefully pick the subjects of your articles and offer high quality content, that interest your readers and is related to your business niche. You need to think how Read more about 10 Blog Post Ideas for your Company Blog[…]

9 Must-Have Ingredients That Will Make your Blog Post Stand Out

9 Must-Have Ingredients That Will Make your Blog Post Stand Out

Each day, an average of 92,000 articles are posted on the web. Big publishers, such as The Huffington Post, Forbes, BuzzFeed are ahead of the game. For reference: The Huffington Post produces at least 1,200 pieces of content a day, and Forbes produces 400 (with 1,000 contributors). At the same time, WordPress users produce about Read more about 9 Must-Have Ingredients That Will Make your Blog Post Stand Out[…]

5 Examples of Event Tracking Codes in Classic Google Analytics

5 Examples of Event Tracking Codes in Classic Google Analytics

Last week I explained how Google Analytics Event tracking works and we had a close look at the Event tracking code structure (for ga.js). We saw that, the most most often Event Tracking is used to see how many times people click on a certain element on your site, such as a button or a banner. Read more about 5 Examples of Event Tracking Codes in Classic Google Analytics[…]

How to Set Up Event Tracking in Classic Google Analytics

How to Set Up Event Tracking in Classic Google Analytics

Google Analytics Event Tracking is a valuable addition to measure website performance. It enables you to to track users’ interactions with different elements on your website, that Google Analytics would not normally be able to track; for example: button clicks, banner clicks, PDF downloads etc. To enable event tracking in Google Analytics, you’ll need to Read more about How to Set Up Event Tracking in Classic Google Analytics[…]

Anatomy of the Event Tracking Code

Anatomy of the Event Tracking Code

Google Analytics Event tracking is a very useful feature that allows you to track users’ interactions with different elements on your website, that Google Analytics would not normally be able to track. Most often, it is used to track clicks on buttons, video player, submission forms, but it can also be used for many more Read more about Anatomy of the Event Tracking Code[…]

How to Contact a Website Owner Using the WHOIS Register?

How to Contact a Website Owner Using the WHOIS Register?

Let’s say you found an interesting website with which you would like to make a partnership or to do a link exchange. Or maybe you found a website which uses your photos without mention their source. You decided to contact the webmaster but there’s no contact information, no links to social media accounts, nor a Read more about How to Contact a Website Owner Using the WHOIS Register?[…]

How to Setup Custom Campaigns in Google Analytics in 5 steps

How to Setup Custom Campaigns in Google Analytics in 5 steps

Last week we discussed how to use Google Analytics Custom Campaigns to track the performance of specific marketing initiatives. In this week’s post we’ll see how exactly to setup custom campaign tracking in Google Analytics. In this post you’ll see how easy is to use Custom Campaigns and you’ll get some ideas about what type Read more about How to Setup Custom Campaigns in Google Analytics in 5 steps[…]

What is Image Alt tag and is it Important for SEO ?

What is Image Alt tag and is it Important for SEO ?

One of the most common SEO mistakes I see on website, is the absence of Alt tags on images. I suppose that many webmasters underestimate the importance of the Alt tag because they don’t understand its role in SEO. In this article I’ll explain what’s the function of the Alt tag in Search Engine optimization Read more about What is Image Alt tag and is it Important for SEO ?[…]